"Clif Bar" is a US brand of snack bars, and they've been a massive success over the past ten years or so. The story of how Gary Erickson built the business from nothing was a huge inspiration for me in setting up SuperJam.
As a business, they have a very ethical approach and are great example of a company that has been a huge success, while staying true to their principles.
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A Handbook on Small Business and Sustainability! Fraser contributed a chapter called 'Make your Craft...
My business heroes, Ben & Jerry wrote this book to share the journey they went...
When I was first getting SuperJam off the ground, I had a really hard time...